A quick way to design better photo slides–the 3-side rule

Here’s a quick way to improve the design of slides that include some text and a photo. This type of slide is very common. But it doesn’t look very striking.

Here’s the principle: Make the photo touch 3 sides of the slide. When you do this, your slide will look bolder and clearer. [...]

Discover 3 reasons most presentations fail and 3 easy ways to fix them

I did a webinar for Brainshark.com and mybrainshark.com, a presentation-sharing website. It was called “3 reasons most presentations fail and 3 ways to fix them.” Over 500 people attended!

The 1-hour webinar included makeovers of slides that attendees submitted. You can watch the presentation for free here. Let me know what you think by [...]

Quick takeaways from Presentation Summit 2011–Day 1, Part 1

I’m at the Presentation Summit 2011 conference in Austin, TX and thought I’d share some quick takeaways from the speakers so far. I’m behind on posting, so you’ll see more content over the next couple of weeks.

First, Austin is a pretty city on the Colorado River. It has a great music scene and [...]

Presentation: Slide Design for the Artistically Challenged

I’m pleased to report that my presentation, partnered with PresentationXpert, has been published on SlideRocket, in their Presentations and Webinars Showcase. It’s the top-left presentation on the page.

The presentation is a short take on how people who feel “artistically challenged” can nevertheless design clear and professional-looking slides.

In the presentation, I tell the [...]

Interview with visual language expert Connie Malamed

I met Connie Malamed at the last Presentation Summit where she presented on the topic, “Your Brain on Graphics–Get your visuals on target and on message.” I was impressed with her understanding of the field of visual communication and interested in her recommendation of “primitive features,” images that are simple in terms of color, size, orientation, movement, shape and depth. Therefore, she recommended reducing the realism of graphics, because the brain can process them more quickly and efficiently than more complex realistic images.

Connie is the author of Visual Language for Designers. The paperback edition will be available in August. (You can find the hardcover edition new on Barnes & Noble, used on Amazon, and on Amazon’s Kindle.) She also has a respected blog, the elearning coach, with tips and  advice on instructional design for elearning.

I recently interviewed Connie about her work.

EllenFinkelstein.com: Can you briefly explain the research you synthesized and how it relates to presenting?

Connie Malamed: My goal in writing Visual Language For Designers was to uncover principles of visual design that are based on how people perceive and understand graphics, rather than relying on intuition or likes and dislikes. Using design principles based on cognitive psychology can help presenters create slides that accurately communicate their message. It can help audiences focus on what is important and it can help presenters better connect with their audience.

EllenFinkelstein.com: What would you say most people do incorrectly when creating slides for their presentations?
Read more! →

Ellen Finkelstein can train you or the presenters in your organization to create high-impact, engaging, professional presentations for training, sales, business, or education. For more information, please click here.

How to add design flair with a “belly band”

Sometimes, a simple design secret can dramatically improve your slides. A belly band is such a secret. Well, it really isn’t a secret to designers, because designers use them all the time (just look in any magazine), but non-designers don’t know about it.

A belly band is just a band of color that holds [...]

Getting a shiny Web 2.0 look in PowerPoint-Part I: Reflections

Maybe Web 2.0 is already an old look, but you still see a lot of it. Of course, Web 2.0 really refers to how a website functions–especially interactivity and sharing.

But, along with Web 2.0 has come a type of design and one of its main hallmarks is a clean, shiny look. Why shiny? [...]

6 steps to create a quick PowerPoint makeover

This past month, I did two makeovers–one for a long-time friend who was presenting at an academic conference and the other for a business partner. Since I wasn’t getting paid, I went through them fairly quickly and by the time I had finished both, I realized that I had a simple system that I [...]

Improve your presentations 80% in 20% of your time

The Pareto principle, also known as the 80-20 rule, states that, in many situations, roughly 80% of the effects come from 20% of the causes. For example, Microsoft noted that by fixing the top 20% of the most reported bugs, 80% of the errors and crashes would be eliminated. In The 4-Hour Workweek, by [...]

How do you convince your colleagues to present well?

Lisa Braithwaite has written a post, “Hitting a brick wall with resistant clients,” in which she says, the following:

My fellow presentation experts Olivia Mitchell, Laura Bergells, Dave Paradi, Garr Reynolds, Cliff Atkinson, Jan Schultink, Jon Thomas, Jennifer Kammeyer, Ellen Finkelstein and others have been putting out bucketloads of excellent content about how to [...]