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It’s about the audience

September 20, 2019 by Ellen Finkelstein Leave a Comment

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You’re always presenting for your audience. Your presentation shouldn’t be about you. What type of presentation will give your audience the most value? Ask yourself… What do they need and want? Your content needs to be relevant to the needs and wants of your audience. Sometimes that’s hard to know but if you can survey […]

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Filed Under: Content, Design principles, Images, Training Tagged With: attention, audience, audience-centered, audience-centered presentations, call to action, image superiority, impact, inspire, PowerPoint, presentations, remember, retention, understanding

Increase understanding and retention with the Tell ‘n’ ShowSM method

November 26, 2017 by Ellen Finkelstein 1 Comment

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The purpose of your presentation is to create change. Maybe you want your audience to take some action or at least think differently about your topic. A prerequisite is that they understand and remember what you say. There’s quite a bit of research about how to present information to maximize understanding and retention, but I’ll mention […]

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Filed Under: Content, Delivery, Design principles Tagged With: Death by PowerPoint, images, increase understanding and retention, One Point on a Slide, present, presentation, remember, Tell 'n' Show, understand

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