Do you think of yourself as a persuasive presenter? If you are a trainer or educator, perhaps not. If you present project updates, maybe not. But you should. As a colleague of mine, T.J. Walker, says in a course of his on persuasive speaking, “Even if you’re a Classics professor, you want to persuade your […]
Your presentation deserves the same respect as your website and brochures!
A story. Recently, I went to an Internet Marketing conference and met the owner of a company that sells high-end products for marketers. The company bought a sponsorship table (which I’m sure was expensive) and had nicely-designed brochures laid out on the table, along with a monitor displaying the software. The owner ran a session […]
2 steps to presenting persuasively: What problem do you solve?
I’m giving a presentation at a branch of the local Chamber of Commerce and offered makeovers so the audience can see how to design a clear slide. I received 2 presentations. Both presentations are sales presentations. One is selling a software package; the other is a presentation to venture capitalists. I noticed 2 things that […]
