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You are here: Home / Archives for story

Why you need a story for your presentations

June 6, 2016 by Ellen Finkelstein Leave a Comment

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How do you persuade people to implement your training, buy from you, or approve your proposal? Yes, you need a good “offer,” whether that offer is to help trainees perform better, improve client’s results, or get more done with less money. But a good offer isn’t enough. Lots of research has shown that emotion is […]

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Filed Under: Content Tagged With: case studies, signature story, story, storytelling

Illustrate a story on a PowerPoint slide

January 7, 2013 by Ellen Finkelstein 4 Comments

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Stories are a powerful way to help your audience understand and relate to your message. But how do you illustrate your story? You don’t always have to — you can black out the slide and just talk. But let’s say you want to illustrate your story. Here’s an example story: We need to upgrade the […]

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Filed Under: Animation & transitions, Images Tagged With: illustrate, story

Why both stories and a storyline are important for your presentations

January 29, 2012 by Ellen Finkelstein 1 Comment

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A lot of people are talking about telling stories during a presentation. Why is that? Stories are A powerful way to evoke emotions, which is important because people remember emotionally-charged experiences better and longer An age-old way of making a topic interesting, so the audience pays more attention An alternate way to make your point, […]

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Filed Under: Content Tagged With: stories, story, storyline, storytelling

Top takeaways from the PowerPoint Live conference

October 29, 2009 by Ellen Finkelstein Leave a Comment

The first part of this post is here. Cliff Atkinson‘s keynote empowered us to be evangelists for better presentations: better results, a better story, better graphics (in that order). He gave suggestions for presentation professionals who need to convince presenters to improve their presentations: Improve the core template Provide before and after examples Educate See […]

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Filed Under: Events, Misc. PowerPoint Tips, Review Tagged With: better presentations, conference, graphics, story

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